The Mahindra Thar ROXX is the latest, bolder, and more rugged edition of the iconic Thar — designed especially for those who want to stand out on the road and dominate off it. With factory-fitted accessories, exclusive graphics, and powerful engine options, the ROXX edition is built to thrill off-road lovers and lifestyle SUV fans alike.
Striking New Design with Factory Accessories
The Thar ROXX comes with bold ROXX decals, custom graphic wraps, front & rear metal bumpers, door cladding, snorkel intake, and red tow hooks — all pre-installed from the factory. The SUV also features metallic rock sliders, steel wheels or alloy options, and off-road tires, giving it a raw, ready-for-anything attitude.
2.0L Turbo Petrol & 2.2L mHawk Diesel Engine
Buyers can choose between the punchy 2.0L Turbo Petrol (150 bhp) and the torque-heavy 2.2L Diesel (130 bhp) engine options. Both are mated to 6-speed manual or automatic gearboxes, and paired with 4×4 with low-range transfer case, perfect for rock crawling, dune bashing, or trail exploring.
Premium Dual-Tone Cabin with Tech Boost
Inside, the ROXX edition offers a dual-tone dashboard, semi-digital instrument cluster, 7-inch touchscreen infotainment with Android Auto and Apple CarPlay, roof-mounted speakers, and steering-mounted controls. The seats come with special ROXX badging, and there’s ample boot space when the second row is folded.
Off-Road Ready Features with 4×4 Essentials
Mahindra has equipped the Thar ROXX with mechanical locking rear differential, electronic brake-locking differential, high ground clearance, water-wading capability, and approach/departure angles suited for serious off-road trails. Whether it’s rocky terrain or muddy tracks, the ROXX is ready.
Safety That Matches The Adventure
The SUV includes dual airbags, ABS with EBD, hill descent control, ESP with rollover mitigation, TPMS, and ISOFIX child seat mounts, making it as safe as it is wild. The Mahindra Thar ROXX price in India starts at around ₹15.49 lakh (ex-showroom) and goes up based on engine and transmission options. It’s offered in both AX (Adventure) and LX (Lifestyle) trims.
Conclusion: The Mahindra Thar ROXX is the ultimate lifestyle + off-road package for adventure seekers. With aggressive looks, factory-fitted gear, and legendary 4×4 DNA, it’s not just a vehicle — it’s a statement for those who live wild.
Disclaimer: Specs and prices are based on official launch details. Availability may vary by region and dealership stock.
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